Understand your feelings. Say what you actually mean.
We create simple, tangible emotional tools that help people name what they’re feeling, communicate clearly, and build stronger relationships, without therapy language or toxic positivity.
Trusted by therapists, educators, parents, leaders, and emotionally curious humans
We design visual, easy-to-use emotional tools that help you get clarity instead of spiraling, communicate without blowing up or shutting down, and build emotional literacy for yourself and the people around you. No therapy degree required. No “good vibes only.” Just language that actually fits.
Long story short: we help you put words to what you feel.
Most of us were never taught how to talk about feelings. So we say: “I’m fine," “I don’t know," or “It’s not a big deal.” When what we really mean is: overwhelmed, disconnected, hurt, anxious, or shut down. When feelings stay unnamed, they don’t disappear. They show up louder.
HOW IT WORKS:
The result? Less guessing, fewer emotional pileups, more honest connection.
Supports emotional awareness and communication in students, helping classrooms feel calmer, more connected, and easier to navigate.
Helps people understand what they’re feeling and communicate it more clearly, leading to healthier relationships and fewer emotional misunderstandings.
Gives families shared emotional language so feelings don’t turn into power struggles, silence, or constant conflict.
Enhances emotional identification and insight in sessions by giving clients accessible language to describe what they’re experiencing.
Improves communication, engagement, and psychological safety by helping teams talk about emotions in a grounded, professional way.
Helps groups move beyond surface-level sharing by giving participants language to reflect, connect, and engage more honestly.
Provides them with the language and confidence to express how they feel instead of holding it in or acting it out.
Emotional literacy changes everything
When people can name what they feel conflict de-escalates faster, kids feel safer expressing themselves, relationships become more honest, and self-trust grows. Feelings don’t need to be fixed. They need to be understood.